Simon Sinek: Start with Why: How Great Leaders Inspire Everyone to Take Action
Marty Neumeier: Zag: The Number One Strategy of High-Performance Brands
Marty Neumeier: The Brand Gap: Expanded Edition
Bruce Mau: Massive Change
Roger L. Martin: The Design of Business: Why Design Thinking is the Next Competitive Advantage
Robert Brunner: Do You Matter? How Great Design Will Make People Love Your Company
Beyond Branding: How the New Values of Transparency and Integrity Are Changing the World of Brands
Jon Steel: Truth, Lies and Advertising : The Art of Account Planning
Allen P. Adamson: BrandSimple: How the Best Brands Keep it Simple and Succeed
Jon Steel: Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books)
« The Client Is Always The Client |
| Subliminal Branding »
A fascinating diary by Lucy Brown, a British graphic designer who came to Tel Aviv to work and learn from Oded Ezer at his studio. Oded was my teacher in art school and his passion for design is contagious. I can't wait to read the next post.
Posted by Michael Melnick on February 03, 2010 | Permalink
Glad you're enjoying it so far : )
February 05, 2010 at 02:35 PM
A very nicely written post – anyone who plans to learn what makes a successful blogger should keep these in front of them all the time.
Toronto marketing services |
June 07, 2010 at 05:51 AM
I was frustrated at my lack of practical action. My mind was full of questions about my capability and my goals. I wasn't sure who I was working for, even why I was a designer at all. At around 10pm I decide to give my mind a rest.
internet marketing australia |
March 03, 2011 at 01:21 AM
You have so implausible post. It's subsequently useful for us.
marketing hampshire |
March 03, 2011 at 05:55 AM
The comments to this entry are closed.